PRS Guitars Launches Its Special Sale Event

If you’ve been waiting for the right moment to get into a PRS instrument, the time has arrived. PRS Guitars has kicked off a special “40th Anniversary Thank You” sale event, combining significant discounts, exclusive timing, and a celebration of five decades powering guitarists’ creativity.

Here’s an in-depth rundown of what this means, what’s on offer, and how you can make the most of it.


Why this sale matters

  • PRS has been around for 40 years — and this event is their way of giving back to the community that’s supported them.
  • It’s not just promotional fluff: they’re offering meaningful discounts on core series gear, amplifiers and lower-tier lines, which is relatively rare from high-end guitar makers.
  • The sale is limited in geographic scope (USA & Canada) and time-bound, which makes it special (and urgent).

What’s on offer — the details

Here’s a breakdown of the sale structure and key stipulations:

✅ Discount tiers

  • From September 25 – December 31, 2025 (USA/Canada only):
    • 20% off the SE Series electric guitars.
    • Up to 15% off S2 Series & Bolt-On electrics + amplifiers.
  • From November 6 – December 8, 2025:
    • 15% off select Core series instruments.

🚫 Exclusions & caveats

  • PRS does not sell directly to consumers — you must go through an authorized dealer.
  • Several models are explicitly excluded, including: certain limited-editions, hollowbody models in the SE line, Private Stock gear, etc.
  • The sale is strictly for the US and Canada — nothing officially for other regions at this time.

Why this could be a great time to buy

Here are a few reasons why you might want to jump in:

  • Value for money: Getting a PRS with 15–20% off means you’re stepping into a high-quality instrument at a significantly better price.
  • Lower barrier to the brand: If you’ve admired PRS for a while but held off because of cost, this sale makes access easier — especially on the SE line.
  • Holiday timing: The sale overlaps with the holiday season, which means if you’re thinking of a guitar as a present (for yourself or someone else), you’ve got a window.
  • Dealer relationships: If you already have a favourite local authorized PRS dealer, this sale gives you the leverage to ask questions, test models, and make a considered choice rather than impulse.

Things to watch out for (and plan)

  • Region matters: Since the sale is US/Canada only, if you’re in Europe, you’ll need to check local dealer rules, import costs or whether something equivalent exists in your region.
  • Act sooner rather than later: Limited time + restricted models = the better deals will go fast.
  • Model-specific exclusions: If there is a specific model you’ve been eyeing (say a hollowbody or specialty model), check that it’s included. Some of the rarer models are explicitly excluded.
  • Shipping, tax & currency: If you’re buying from abroad (or importing), consider added costs (VAT, shipping, custom duties) that might eat into the discount.
  • Test-play if possible: Even though the discount is tempting, guitars are very personal. If you can try the instrument, great — if not, make sure the return/guarantee policy is solid.

Call to action: your next steps

If I were you (and I were looking for a PRS):

  1. Identify which PRS line you’re interested in (SE, S2, Core).
  2. Contact your local authorized PRS dealer and ask: “Are these sale discounts being honoured?”
  3. If you’re outside the US/Canada, ask your local dealer if a similar promotion exists or if they can match the terms.
  4. Go test the models you like — check feel, tone, fit & finish.
  5. If you’re happy, act before December 31 (or sooner if you have your eye on a Core model between Nov 6–Dec 8).

Final thoughts

This sale by PRS Guitars is more than just a discount event — it’s a strategic move to thank players, open doors for more people, and celebrate a milestone. If you’ve been hesitating, this could very well be the moment to step up to a brand that delivers serious craftsmanship and tone.

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